BECOMING WILD THEORY CBD CO.

We are a family-owned company with a foundation in passion and knowledge working to make a positive difference by creating a superior quality CBD Hemp Oil brand.

As owners of the nutrition stores The Healthy Place – Apple Wellness in the Madison, WI area, we were frustrated that quality CBD products and a high price point too often went hand in hand. This put the healing powers of CBD extracts out of the reach of too many of our customers. We had seen firsthand how helpful CBD could be — and we wanted more people to have access to it.

So, our team set out on a mission to source high-quality CBD extracts at an affordable price for our customers. We’ve found local farmers who are willing to be the top-quality, local source for pure, organic hemp. We’ve found local manufacturers who help us create an accurate extraction process, ensuring quality in every bottle. We’ve found experts to weigh in on our products and give us advice on how to best care for the plants, the planet, and the people.  

Creators of Wild Theory, Tim and Becki O’Brien


Top Quality CBD Extracts from Local Farms

We’ve been thrilled that our goal for bringing hemp extracts to our neighbors also allowed us to partner with people we know and trust — and gave our local economy a boost as well!

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Strict Standards Create Excellence

Our CBD Hemp Oil is manufactured in Wisconsin and each batch undergoes third-party testing to ensure we meet or exceed the highest industry standards.

Guaranteed Quality

Follow Us On Social!

We love to share inspiring, witty, and educational hemp content on our Facebook and Instagram pages! We would love for you to join our community and follow along!

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@wildtheorycbd